OPENA 8.1% −1.3pp ANTHR 6.8% −2.1pp GOOGL 4.8% −2.3pp NVIDI 3.7% +1.4pp META 2.0% −0.9pp MICRO 1.9% −0.4pp US 1.8% +0.6pp DEEPS 1.4% +0.8pp AMAZO 1.2% +0.8pp APPLE 0.8% −1.2pp UBER 0.8% +0.4pp CLOUD 0.7% +0.4pp SPACE 0.7% +0.3pp MISTR 0.6% −0.1pp
The Pulse24 Count · Standing editionRecounted 10 Sept 2026

Attention is narrowing, and it has changed subject.

The five most-covered subjects now take 25.4% of all named-subject events, against 30.6% in the preceding ninety days. Nvidia alone moved from 2.3% to 3.7%. Over the same span, Product gave up 8.0pp of the cycle while Funding took +8.4pp.

Events counted
5,398
Named subjects
1,918
Categories
17
Months
19

Subjects

Share of named-subject events, trailing 90 days against the 90 before.

Subjects by share of named-subject events, previous versus current 90-day window
SubjectThenNowMovement±pp
Nvidia2.33.7+1.4
DeepSeek0.61.4+0.8
Amazon0.41.2+0.8
United States1.21.8+0.6
Databricks0.00.6+0.6
CXMT0.00.6+0.6
Losing ground
Google7.04.8−2.3
Anthropic8.96.8−2.1
OpenAI9.48.1−1.3
Apple2.10.8−1.2
Meta2.92.0−0.9

Categories

Share of all events. Rotation shows here before it shows in headlines.

Categories by share of all events, previous versus current 90-day window
CategoryThenNowMovement±pp
Funding6.314.6+8.4
Product21.713.7−8.0
Investment6.312.4+6.1
Release8.74.2−4.6
Research13.510.7−2.8
Leadership3.51.3−2.2
Security9.911.7+1.8
Acquisition1.02.5+1.5

Gone quiet · Cohere, Trump administration, TikTok — each carried eight or more events in the archive and none in the last ninety days.

Listed vs not · 46.4% of coverage we can classify by listing status goes to companies that are not publicly traded — effectively unchanged from 47.9% the quarter before. OpenAI and Anthropic alone account for 14.9% of every named-subject event in the archive. Listing status is a maintained list, not archive data; it covers 37.9% of named-subject events.

Method

Every figure is a full count of the archive, not a sample. Coverage runs 25 Mar 2025 to 10 Sept 2026.

Shares are reported rather than totals because publishing volume is not constant — 840 events in the current window against 687 before it. Comparing raw counts across those windows would show a decline everywhere and mean nothing.

Subject labels are normalised onto head entities, so Google DeepMind and Google Cloud count as Google. Generic labels such as “AI” or “Big Tech” are excluded.

The same archive, read once a week by a human.

Wiki Collusion, Nvidia on the Lease, and Curl's Six to Zero. Two insights, each with the case against it. Tuesdays, 7:30am UK.

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