Visa prioritises trustworthy AI

Visa is placing emphasis on building trust in AI as its influence in commerce expands. With trust in AI declining, Visa is advocating for responsible AI deployment through prioritising data privacy, giving consumers greater control, and encouraging collaboration across the industry.

The company is focused on establishing secure, transparent and ethical AI-driven experiences. These efforts are designed to ensure consumer protection and cultivate a future where AI enhances human capabilities. Visa has been investing in AI for decades and using it to improve payment experiences.