Meta Automation Blocks Agency Accounts

What happened

Meta’s automated security systems are systematically banning newly created work accounts for digital marketing agencies, according to a public complaint from Mojodojo. The automated bans trigger immediately after staff upload government IDs for mandatory verification. Because Meta requires users to log in to access the Account Quality appeal dashboard, banned specialists cannot contest the automated decisions. The false positives prevent agencies managing millions in annual ad spend from adding paid ads specialists, leaving staff with flagged identity documents across multiple blocked accounts.

Why it matters

Automated moderation without human escalation paths creates hard operational blockers for enterprise customers. Meta’s closed-loop security architecture turns standard data hygiene, separating personal and professional accounts, into a systemic risk for agency founders and marketing directors. The inability to bypass automated false positives through concierge support threatens campaign continuity and client revenue. Following Meta's AI agent rollout in January, this friction exposes a growing gap between new AI tools and the brittle automated systems governing basic enterprise access.