Perplexity AI, an AI-powered search engine startup, has secured new funding, pushing its valuation to $18 billion. This valuation comes after a previous funding round earlier in the year that valued the company at $14 billion.
Perplexity AI is designed to provide direct answers to user queries with cited sources, differentiating itself from traditional search engines. It employs large language models to process queries and generate responses based on web search results. The platform offers a conversational approach, allowing follow-up questions and contextual answers. Perplexity AI also provides access to models like GPT-4.1, Claude 4.0 and Gemini. Competitors include Google Gemini, Microsoft Copilot and ChatGPT.
Founded in 2022, Perplexity has experienced rapid growth, with its valuation tripling within a year. The company's technology combines a search engine with generative AI, focusing on delivering accurate search results.
