Apple Intelligence: Impact Minimal?

An author at BGR found that disabling Apple Intelligence on their iPhone had a negligible impact on their daily usage, questioning the platform's current value. Apple Intelligence, unveiled at WWDC 2024, aims to deeply integrate AI into the Apple ecosystem, offering features like enhanced Siri, proactive assistance, and personalised recommendations. It focuses on on-device processing to ensure user privacy, a cornerstone of Apple's approach. The system intends to learn user habits to predict needs and offer intuitive suggestions across devices.

Despite the promise, the author's experience suggests that the current implementation of Apple Intelligence may not be as impactful as anticipated. This raises questions about whether users will genuinely miss the AI platform if it's not actively running. While Apple positions Intelligence as a revolutionary step towards personalised computing, its real-world impact seems limited, at least for now. The future success hinges on refining features and encouraging developer adoption to create indispensable, intelligent applications.