Google to Share Search Data

Google will be required to share search data with competitors, following a ruling in a major US antitrust case. However, the court rejected proposals to force the sale of its Chrome browser. The ruling aims to increase competition in online search and address Google's monopolistic practices.

The court's decision mandates that Google share certain search index and user-interaction data with qualified competitors, excluding advertising data. This measure intends to enable rival firms to develop competitive search technologies. Google is barred from exclusive search contracts that prevent the installation of other search providers on devices. The ruling does allow Google to continue its payments to Apple and others to preload Search, Chrome and AI products.

The ruling acknowledges the rapid changes in the tech sector, particularly the rise of AI-driven search platforms. By sharing data, the decision could foster innovation and level the playing field for smaller players in the AI search space. Google has expressed concerns about the impact on user privacy and is reviewing the decision.