Grok 4 Drives Revenue

Grok 4 Drives Revenue

21 July 2025

Grok's latest AI model, Grok 4, has significantly boosted revenue, overshadowing the impact of its AI companions. The launch of Grok 4 saw a 325% increase in gross revenue on iOS, reaching $419,000. Daily downloads also surged by 279%, demonstrating strong user interest.

The introduction of AI companions initially drove installs, but Grok 4 remains the primary revenue driver. The company's new subscription offering, SuperGrok Heavy, is priced at $300 per month and provides early access to Grok 4 Heavy and other features.

Grok 4 has improved Grok's ranking in the U.S. App Store, reaching No. 3 overall and No. 2 in the Productivity category. Grok 4 is considered to be one of the most advanced chatbots, outperforming Google's Gemini 2.5 Pro and OpenAI's o3 models on industry tests.

AI generated content may differ from the original.

Published on 21 July 2025
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