AI Enhances MBA Case Studies

AI Enhances MBA Case Studies

3 November 2025

Northwestern University's business students are leveraging AI to tackle strategic challenges within classic case studies. Rather than using AI as a shortcut, students are employing it as a tool to enhance problem-solving skills. This innovative approach allows for a deeper understanding of complex business scenarios and prepares students for the increasing integration of AI in the modern workforce.

Educators are adapting curricula to embrace AI-driven business education, focusing on responsible and effective use. The integration aims to improve students' analytical capabilities and critical thinking, ensuring they can assess AI outputs and apply their insights to reach defensible solutions. By incorporating AI into case studies, business schools are providing students with practical experience and fostering essential skills for future careers.

The shift involves modifying traditional frameworks to allow AI to supplement rather than replace critical thinking. This ensures students gain a comprehensive understanding of the case analysis process while leveraging AI as a valuable aid. The approach leads to improved quality in student work and more robust classroom discussions, ultimately preparing graduates to excel in an AI-driven business landscape.

Source:wsj.com

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Published on 2 November 2025
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